Last Saturday, 12 September, NewSun took part in CONASI Salvador 2026, held at the Gran Hotel Stella Maris Urban Resort & Conventions, in Salvador, Bahia. The event brought together approximately 400 participants and established itself as an important connection point for property managers, management companies, suppliers and professionals operating in the condominium market of Bahia’s capital. 

For NewSun, taking part in the event represented much more than an opportunity to present solutions to those in attendance. CONASI provided the ideal environment to strengthen relationships, meet partners and potential clients in person, and turn connections built over recent months into closer, face-to-face conversations. 

In a sector where trust is one of the most important factors in decision-making, being present at in-person events remains a key strategy for companies that wish to build lasting relationships and create value transparently. 

The value of face-to-face contact for property managers and management companies

Although technology has made virtual meetings and digital channels increasingly efficient, face-to-face relationships continue to occupy an important place in the condominium market. Property managers and management companies deal daily with decisions that directly affect residents, condominium operating costs and the quality of the services provided. 

For this reason, many contracting decisions involve more than analysing a commercial proposal. There is a need to know who is behind the solution, understand the company’s culture and build a relationship of trust that provides security for the condominium manager. 

Events such as CONASI create exactly this environment. They allow professionals to talk without the formality of traditional business meetings, exchange experiences, share challenges and build more genuine connections. For NewSun, this proximity is essential because it makes it possible to better understand the reality of condominiums and management companies, strengthening a relationship based on dialogue and transparency. 

Meetings that strengthen partnerships and open up new opportunities 

During the event, the NewSun team received visits from several professionals with whom the company already maintains commercial or institutional relationships. One highlight was the presence of Adelmo Correa, owner of Grupo Soluções & CIA, recognised as one of the largest condominium management companies in Salvador. 

During his visit to the stand, Correa spoke with NewSun’s Expansion Manager about the current challenges of condominium management, market trends and innovation opportunities focused on energy efficiency in the developments managed by the company. 

Moments like this demonstrate the importance of in-person meetings in bringing companies and sector leaders closer together. Far beyond generating business, these dialogues contribute to the exchange of experiences and to the development of solutions that are more closely aligned with the real needs of condominiums. 

Energy efficiency was the subject of a talk presented by NewSun

In addition to taking part in the exhibition area, NewSun was also included in the event’s content programme. The company’s Expansion Manager gave a talk aimed at property managers, management companies and professionals in the condominium sector, addressing topics related to energy efficiency and the challenges faced by condominiums in seeking more predictable and sustainable management. 

During the presentation, participants were able to learn more about how subscription energy works and understand how this model is being used by condominiums that wish to adopt a renewable energy source without needing to carry out works or invest in their own generation structures. 

The talk also reinforced the importance of strategic energy management as part of the modern administration of developments, a topic that is gaining increasing prominence in property managers’ day-to-day work. 

Market presence is built through proximity 

NewSun’s participation in CONASI Salvador reinforced something that has been part of the company’s philosophy since its creation: technology and innovation are important, but trust continues to be built primarily through people. 

Being present at sector events allows the company to closely follow the transformations taking place in the condominium market, listen to managers’ challenges and actively participate in the discussions shaping the future of condominium administration in Brazil. 

NewSun believes its role is to contribute to the evolution of the sector, building solid relationships and supporting property managers and management companies in the search for more efficient, sustainable management that is prepared for the challenges of the coming years. 

What is NewSun? 

NewSun is a company specialising in clean subscription energy for condominiums, management companies, franchises and small and medium-sized enterprises. 

Through a simple model with no need for works, equipment installation or structural changes to properties, the company connects its clients to energy from renewable sources. Its proposal is to offer a more practical and efficient energy management experience, contributing to operational predictability, sustainability and the modernisation of energy consumption.